How Do I Add a Tracking Tag to My WordPress Site?
Adding a tracking tag to your WordPress site is easy. Open your WordPress site in your browser, go to the “Themes” menu item, and select “Options.” From the “Appearance” menu, select “Tags.” Click the “Add New” button, and enter the tracking tag you want to use in the “Tag” field. Click the “Submit” button. The tracking tag will be added to your WordPress site.
You can now use the tracking tag to track the performance of your WordPress site in Google Analytics and other tracking services. To view the tracking data, go to your Google Analytics account and select “Site Overview” under “Reporting.” Under “Traffic Sources,” select “Track by Tag.” In the “Tag” column, click the tracking tag you’re interested in. You’ll see the data for that tag in the “Stats” column.